Tag – We Are Not It

26 12 2007

I’ve been searching for other paper conservation blogs. I’ve Googled and Asked. I’ve looked on Technorati, Digg, Del.icio.us. I’ve varied my search terms. I’ve decided…Houston, we have a problem.

“Paper conservation” brings us mostly to discussions about saving trees, and a very interesting blog about a conservation experience in the Antarctic. “Paper conservator” might get you here, and to a nicely-done British book conservator blog-he tells me he is now at the Huntington- Broken Books, or Mr. Paper’s look into the paper industry in it’s many permutations, including a bunch of stuff on paper dresses, and to a blog by a newly hired paper conservator in Australia. “Art conservation” – not much except conservator’s private practice websites, training programs, the Distlist and other publications, and vendors – no blogs that I’ve yet found. “Preservation” is mostly buildings, unless you add the word “Library”. “Book conservation” brings you to the ubiquitous Future of the Book. Frustratingly, many feed search results provide articles about political conservatives instead of conservators. “Art restoration” is mostly articles written by non-conservators.

Bottom line is that any combination of search terms only yields a handful of relevant results, and anyone looking for a blog talking about our profession has to rummage like the most persistent flea-market hound. We’ve got to do better than this.

So, shall we revisit the ever-evolving conversation about what is that we should be called? What search terms, keywords and tags should we be promoting? How can we make sure that we get found?

My question to you: how do you describe your profession to a stranger, when you have about 5 seconds to get it across? Do you say “I’m a conservator”? The response to that, it seems, is “…like you save the environment?” I tend to say “I fix art and historic documents”, and leave the word “conservator for later in the conversation. That don’t seem right, PR-wise, but it communicates the essentials quickly. It does leave something to be desired in expressing the intricacy, extensive training and education, the professionalism required.

Ideas, anyone?








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